African Curriculum and CX Integration

African Curriculum and CX Integration Commission

The African Curriculum and CX Integration Commission leads one of the most transformative missions of the Africa CX Leaders Forum shaping a generation that understands and lives the principles of customer and citizen experience.

This Commission works to integrate Customer Experience (CX) and service values into African education curricula, from primary to tertiary levels, nurturing empathy, problem-solving, and human-centered thinking as foundational life skills.

It unites educators, curriculum developers, psychologists, CX professionals, and education ministries across the continent to create frameworks that make “experience” part of Africa’s learning DNA.

The Commission seeks to ensure that experience-driven learning becomes a core part of civic and moral education helping young Africans grow into professionals who value customers, communities, and collaboration.

“If we teach empathy, listening, and respect early we build nations that serve better, lead better, and grow stronger.”

Africa’s future depends not only on the skills of its people but on their ability to serve, listen, and lead with empathy.
By bringing CX into the classroom, this Commission redefines what it means to educate for the real world  preparing learners to become professionals, citizens, and leaders who create value for others.

It goes beyond textbooks to shape mindsets and national culture  teaching service excellence as a way of life.

“Education builds knowledge. Experience education builds humanity.”

  • Curriculum Integration: Frameworks and policy recommendations for ministries of education.
  • Pedagogic Tools: Lesson plans, classroom activities, and reflection exercises.
  • Teacher Empowerment: Training resources and certification models for teachers and facilitators.
  • Student Development: Social-emotional learning activities linked to African values.
  • Community & Family Engagement: Partnerships with parents, NGOs, and youth programs.
  • Measurement: Tools to evaluate learning outcomes in empathy, collaboration, and service behavior.

Are you passionate about elevating Africa’s customer experience culture?

Join this Commission and add your voice to leaders who are shaping the future of CX on the continent.

Every year 7 commission members volunteer to lead the commissions mission. You too can volunteer to be part of the transformation story. 

Apply to Join the Commission

Meet our Commission Members

Behind every blueprint is a team of passionate CX leaders shaping Africa’s experience story. Get to know the members of this Commission.

Irene Kamau

Head of Customer Service

Jamii Telecommunications

Kenya

Njiru Grace

Customer Service Executive

Rubis Energy

Kenya

Joyce Mwaura

Customer Experience manager

CPF Financial Services

Kenya

Eunice Mali

Customer Experience Leader & Business Developer

Scale Business Solutions

Democratic Republic of Congo

Bilha Maina

Customer Experience Manager

NCBA Bank

Kenya

Claire Munene

Chief Experience Officer

Ajua

Kenya

Hamida Rajab

Head of Customer Excellence

Jubilee Insurance

Kenya

Paul Kitemu

Capacity Building Expert & Faculty Member

CX Academy Africa

Kenya

Robert Munjanganja

Head of Customer Service & Sales

Divine Health

South Africa

Make use of the commission's guides

Across Africa, CX leaders are not just talking about change, they’re building it. Now, these resources are open to the public, ready for you to adapt, implement, and scale within your organization, sector, or country.